Latest News

This statistic was only 19% around a decade ago.

As the 2022 Invictus Games has concluded for another year, your sights may already be set on the 2023 event.

Keeping sponsorship for the male and female entities of your sports club together is a thing of the past.

These stats show that the post-lockdown sports sponsorship industry is on the road to recovery.

Grassroots sports clubs are at the heart of every local community for families, promising sports stars and seniors alike.

There's no doubt that the pandemic has accelerated the growth of e-sports. For budding professional gamers, sponsorship is a key stepping stone to reaching the next level.

Has Scottie Scheffler's recent win at The Masters got you thinking about your journey as a professional golfer?

The opportunities for sponsorship in horse racing are endless. Ahead of this afternoon's Randox Grand National, how many brands will you spot?

Ensuring you're clued up on how to create meaningful relationships that are well-positioned to your fanbase will make sure that your sponsorship is successful.

Did you catch The Boat Race yesterday?